Grow your product performance and increase your sales
up to 3x in 9 month
up to 3x in 9 month
Growth Scrum: the growth practice for companies of any size
Get unicorn startups triple digit growth rate for your product performance
Have the flexibility of startup at scale
Find value proposition earlier than competitors with the Growth Scrum
Why choose us?
200 growth teams launched in small, medium companies, and large enterprises
We have delivered 30% to 300% growth in product performance across finance, telcos, groceries and hospitality sectors with Growth Scrum
We empower all of our customers for long-term growth by training and installing repeatable processes in Growth Hacking, Jobs-to-be-done, OKR, and more in a few short months
Your first 3 steps to deliver higher product performance
- 1Start with 16 hours of online or offline training for your teams on Growth Hacking, Jobs-to-be-done, OKR and more
- 2Get C-level and senior managment buy-in any executive version Growth Scrum training
- 3Up to 8 support sessions to get your teams setup and delivering your first Growth Scrum iterations
You are only 1 click away from seeing greater product performance growth. Click here now!
Growth Scrum allows businesses of any size to create continuous and rapid process of data-driven experimentation.
The more frequent experiments you do, the faster you find the hypothesis that actually builds your growth. Out of numerous experiments that our customers ran, we can see that only about 20% of all hypotheses make a difference for product.
However, these 20% allowed them to crack key funnel metrics in the AAARRR funnel as early as
on the 2nd month and get to growth between 30% to 300% in the next 6-7 months.
Who can benefit?
Operational businessesWe recommend implementing Growth Scrum if you have more than 1,000 active users of a product per month and you're still testing less than 5 growth hypotheses per week.
Product teamsOur benchmark demonstrates that Growth Scrum helped to focus only on 25% features that outperformed the rest of the backlog.
Marketing teamsGrowth Scrum framework allows you to validate the key values of the product which usually reduces the customer acquisition cost (CAC) by 1.5x-3x.
StartupsThe Growth Scrum framework helps to discover high conversion value propositions in a matter of weeks, and find the Aha-moment of the product. Growth Scrum reduces the cost of product-market fit discovery by 5-10 times.
Get your free copy of Growth Scrum Guide
A Growth Scrum Guide provides guidelines for the successful launch of a Growth Team
About Growth Scrum and
Growth Teams
Growth Teams
Get your free copy of Growth Scrum Guide to read more
Growth Scrum framework is specifically designed to launch and scale Growth Teams. Its principles and life-cycle are similar to the usual Scrum. The key difference is that the goal of the sprint in Growth Scrum is not the ready-to-use increment, but the resulting user reaction to the minimum possible change (in experiment or hypothesis launch) within the product funnel.
The recommended size of the Growth Team is 2 to 4 members with allocation from 50% to 100% FTE. The Team's mission is to create new AAARRR funnels or optimize an existing one.
The recommended size of the Growth Team is 2 to 4 members with allocation from 50% to 100% FTE. The Team's mission is to create new AAARRR funnels or optimize an existing one.
Growth Scrum Master Training
Become a certified Growth Scrum Master and you'll get all the skills needed
to run growth teams in one month and reach a speed of testing 5-10 hypotheses per week.
4-Week
Online Course
May 18, 2022
Starts
14:00 (GMT)
Every Wednesday
3.5 hours
Each session
Sign up for Growth Scrum Master Training
Growth Scrum Master Training Schedule
Week 1
Week 1
Growth Hacking and the Growth Scrum framework
Basic Growth Hacking tools: hypotheses and AAARRR funnel. We analyze hypotheses of awareness, attraction, activation, retention, revenue and virality.
Basic Growth Hacking tools: hypotheses and AAARRR funnel. We analyze hypotheses of awareness, attraction, activation, retention, revenue and virality.
More
Practice: build short experiments and formulate hypotheses. We learn how to generate and measure hypotheses, using real project examples.
Week 2
Week 2
The Growth Scrum framework.
How to create a sustainable hypothesis testing process for growth. Growth Scrum events and roles. Weekly Growth Meeting schedule. Growth Hacking board. Sprint Review and Sprint Retrospective. Hypothesis checklist, or How to sell a hypothesis in 3 minutes. What's the difference between an idea and a hypothesis. How to predict and accurately measure the effect of hypotheses.
How to create a sustainable hypothesis testing process for growth. Growth Scrum events and roles. Weekly Growth Meeting schedule. Growth Hacking board. Sprint Review and Sprint Retrospective. Hypothesis checklist, or How to sell a hypothesis in 3 minutes. What's the difference between an idea and a hypothesis. How to predict and accurately measure the effect of hypotheses.
More
Practice: Growth Meeting and presenting a hypothesis in 3 minutes.
Week 3
Week 3
Growth Team. How to assemble a Growth Team for a corporation, startup or existing business? What competencies should a Growth Team have? We analyse the teams of participants, identify missing competencies and get to pace of testing up to 10+ hypotheses per week. How to sell the Growth Team to management, how to define Growth Team KPIs? How to get to results quickly and show a successful case in order to get resources for scaling?
More
Practice: analyzing teams and participants' projects and assembling ideal Growth Teams. Determine the speed of teams in the number of n-hypotheses per week.
Week 4
Week 4
Hypothesis Quality. What is the main point and value of your product/service? Gathering a hierarchy of values for your product by Jobs To Be Done. Value testing mechanics for awareness and engagement.
Hypotheses of activation and revenue. Several mechanics and real-world examples of how to generate and measure hypotheses in a product: Aha- moment and UX testing to find new hypotheses.
Hypotheses of activation and revenue. Several mechanics and real-world examples of how to generate and measure hypotheses in a product: Aha- moment and UX testing to find new hypotheses.
More
Practice: studying participants' sites and products to find aha-moment and generate growth hypotheses.
Corporate training in your company
IF you’ve travelled the journey of most companies and have been trying to transform for years. IF several executives have already made different transformations, this has led to minor changes. IF you've noticed that the market is moving faster than you’re developing and nobody no longer needs your new products. IF you’ve realized that you can’t test hypotheses quickly without professional help. IF you answered YES to at least one of the "IFs", then we know how to help you and ensure that your business grows many times over. In less than 6 months, you’ll have a sustainable process for testing the performance multiple growth hypothesis for your digital products
Yuri Drogan
#GrowthHacking #GrowthScrum
Author of the Growth Scrum practice. Serial IT entrepreneur, business angel, launched several incubators and acceleration programs. Yuri has organized series of courses and corporate training programs, where he has trained companies in Growth Hacking and Jobs-to-be-done over 3000 participants.
Testimonials
JTBD workshop helped to look at all the information that we got from our partners and customers from another side and systematize this knowledge. Earlier, we have tried CustDev many times but we always had the impression that it’s lacking. Once we tried the JTBD interview, we managed to receive much more insights.
We have a range of well-performing, well-made products. But, unfortunately, they did not show strong significant growth, as we would like. Therefore, we decided to conduct an in-depth study of the motivation of our users. Find out why they come to our product. Understand how we can best communicate the value of our product. To do this, we asked to conduct a Jobs To Be Done study in GrowthScrum. As a result of the study, we received a lot of insights and more than 100 hypotheses based on these insights. GrowthScrum then launched a growth team for us. Metrics increased by 70%. If your company has questions about how to develop your product and grow fast, then GrowthScrum is definitely the right tool for you, just what you need”
Growth Hacking and Jobs To Be Done changed everything. We began to run really fast. We stopped hallucinating about our customers’ needs and began to get their real needs right from their heads. We stopped spending a lot of money on non-converting complaints and began to perform hundreds of experiments to find out what really converted.
We stopped spending months and even years on launching useless products and began to compose and test them very quickly. If this or that doesn’t work, when something goes wrong we send this information to the product owners so they don’t waste time and money for it.
We stopped spending months and even years on launching useless products and began to compose and test them very quickly. If this or that doesn’t work, when something goes wrong we send this information to the product owners so they don’t waste time and money for it.
